Film Connection mentor Adam Lebenstein is an industry veteran with a common-sense approach to training students for careers in film and video work. From a background in sports television, Adam founded ASL Productions in New York City in 2007. In the years since, ASL has grown into a thriving production company with a national clientele […]
Hi ASL Friends, It’s time to take a quick moment away from kick-off returns and quarterback controversies to see what ASL has been tackling recently. Check out our new Referral Rewards program! We are offering $500 to anyone who refers a project to us with a budget greater than $3,500 and $300 for anyone that refers a smaller job. Follow […]
Your corporate video requires many different elements in order to be successful in sending the messages that you want it to. You may be trying to be informative, relatable, or perhaps just entertaining, but no matter what you’re going for, your video must always catch and keep hold of a viewer’s attention. There are many […]
Being professional is undoubtedly an important part of running any sort of business, but being professional doesn’t always have to manifest itself in the same way. Though it may be considered professional to keep formal and impersonal, it’s not always the best way to acquire new customers and interest old ones. Showing your personality, being […]
In making any type of corporate video, you need to think about who is going to be seeing it. The function that your video is serving, your target age demographic, and other identifying factors such as client occupation or budget can greatly affect what you choose to produce and how, so it’s absolutely essential that […]
Using drones to capture footage can end up really setting your company apart from the competition. With the ability to fly to places that would be very difficult for humans to access, drone footage provides access to entirely new perspectives. Drones can get up close and personal with scenes and events in a way that […]
The way that people choose what businesses to patronize is very similar to the way in which they choose what people they’re going to be friends with. Just as people want friends who are reliable, trustworthy, and fun, they look for these same traits the companies that they’re going to work with. It can be […]
Hi ASL Friends, There was plenty to read about in our previous newsletter but we still have some BIG projects to tell you about so lets get to it. ASL collaborated with Nielsen to create a highlight reel showcasing their annual Consumer 360 conference. This year, the conference was in Las Vegas and it was […]
Planning a shoot is exciting. The beauty of art and the thrill of marketing coincide in one beautiful progression, constantly being worked out and tweaked until you’re satisfied. However, spending loads of time editing a “finished” product is far more time consuming than getting it right the first time, which is where pre-production planning comes […]
Watch as we take you from Atrium Health to Home. Hi ASL Friends, Lots of exciting things to tell you about starting with the redesign of our website – ASLProductions.com. Please check it out and feedback is always welcomed. We had a ton going on in June. The month began on location in South Jersey […]
It was dark, the streetlights were still on from the night before and the only people I saw on the street were my video production crew. It was 6:00am and we were headed to Philadelphia from Manhattan to shoot a marketing video for Atrium Health and Senior Living.
Hi ASL Friends, 2016 has been a diverse year for ASL Productions so far, with shoots that span all over the map of corporate video production. Recently, ASL took a trip to the Hamptons. We had a shoot at the East Hamptons YMCA. There has been a lot of buzz about the re-opening and ASL was […]