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Video Production And Digital Marketing Insight

Why A Strong “Call-To-Action” Is A Must For Your Video Marketing Campaigns

Video campaigns for marketing are becoming the norm with all businesses executing strategic campaigns utilizing video. Larger corporations that have them tend to outsource their video marketing to help boost their products’ image and sales while individual and small firms mostly run their own campaigns. Video marketing provides a fast and powerful way for businesses and organizations to reach their audience and showcase their products.

ASL is Ending Our Summer on a High Note

Hi ASL Friends,
We are working on an animated video for our client, AVNet. We are thrilled to have the opportunity to help accelerate the AVNet brand. Here is a sneak peak snap shot of the video.We have been continuing the positive momentum of our summer with a very busy August. ASL started the month strong with our shoot at the campus of Sparta Systems. We visited their office space and interviewed their staff to create a corporate recruiting video. Watch the finished video by clicking the thumbnail above. The day after our shoot with Sparta Systems, Adam flew to Utah to interview doctors at the Huntsman Cancer Institute for OncLive, an online network for everything oncology.

Why Video Marketing is a Necessity for Your Marketing Strategy

Have you been thinking about how you can make your business grow faster? You’ve run out of fresh ideas on what works in the current technological age. You have done online advertising, social media advertising, even offline advertising, but here is the question; have you tried using videos to promote your marketing strategy?

What Makes a Viral Video?

What makes a viral video? This is the question that plagues content marketers, CMOs, ad agencies, and YouTube aficionados across the world. And the answer isn’t simple, for it’s not the producer that determines whether a video goes viral. It’s the public.

Intellisphere Live Stream Case Study

On Thursday August 13th, we produced a green screen, live-keyed streaming event for our client, Intellisphere’s Pharmacy Times publication. Intellisphere disseminates relevant content on healthcare technology and clinical research.

Corporate Recruitment Videos: From Vapid to Vibrant

Corporate recruitment videos are like the redheaded stepchild of the video industry. Every corporate CMO dreams of the sleek and savvy promo that will make Ad Age’s Best of the Year. But when it comes to drawing in employees rather than customers, their hearts sink and take all their creativity and innovation with them.

Different Types of Commercials

Ask ten people what they think the most effective form of advertising is. At least nine of them (except for disk jockeys, who have a professional self-interest in saying radio advertisements) will tell you it’s the television commercial.

5 Ways Videos Help Small Businesses

As a small business owner, you’re at a point where you’ve already poured countless time, labor and capital into getting your business up and running. Your operational, and now you’re looking to expand.

Using Videos for Marketing

What marketing tool is cost-effective, scalable and extremely efficient at producing results? Videos. Once the exclusive province of only a few Madison Avenue agencies, video marketing has burgeoned into one of the most sought-after services in our industry.

For All Your Video Needs

Hello Again From ASL Productions,
We have some exciting news to share!

We are ready to launch our BRAND NEW mobile optimized website and our 2015 ASL Productions Reel. It took a lot of blood, sweat, and tears but it’s finally here. Click the pictures below to check it out.

Nielsen C360 Case Study

For the second year in a row, Nielsen asked ASL Productions to cover their mega conference, Consumer 360. The conference brings together leaders in the Consumer Packages Goods (CPG) and media world to gain insight into business solutions for today’s rapidly evolving markets. ASL was responsible for covering every facet of the event, and creating a highlight reel to be shown on the morning of the final day to recap the most exciting moments and energize the audience for the learning’s ahead.

ASL’s March Madness

We’re well into April, and just like the NCAA tournament, the schedule has been madness in ASL land.In partnership with Interactive Services, we filmed and produced four corporate training videos for JP Morgan. It was a ton of fun directing six actors, and seeing their incredible talent, as they morphed into different characters across each video.

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