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Video Production And Digital Marketing Insight

EXPLAINER VIDEOS THAT ACTUALLY WORK

You’ve probably seen many explainer videos. Maybe even in the last week. In the world of product videos, they’re turned(?) to whenever the need comes to explain a product, a new startup, a software platform, or well, just about anything that needs explaining. When it comes to getting vital information across to your audience, videos are the preferred […]

WHY A HOMEPAGE VIDEO IS A MUST

Videos live everywhere these days, and homepage video has become one of the most effective means of using your video content to make your website all the more attractive to visitors. For businesses, the foray into video marketing is more pivotal now than ever. According to Vidyard, 71% of marketers have reported that their video […]

CLUTCH.CO RECOGNIZES ASL PRODUCTIONS AS A TOP NEW YORK B2B CREATIVE AGENCY

Here at ASL Productions, we strive to create content that will move your brand forward. For over a decade, we have created unique and creative video content that engages audiences. Our understanding of the latest video production trends as well as our adaptability, resourcefulness, and personal touch has stood out. We are excited to share that Clutch.co has identified […]

THE ESSENTIAL GUIDE TO CORPORATE RECRUITING VIDEOS

Corporate Recruiting Videos: Where to Start We’ve seen corporate recruiting videos used for years to attract prospective employees. However, there’s no one-size-fits all approach. Every business is different. So, in order to serve their own unique purposes, every company should tailor their recruiting videos to fit their specific brand identity. The benefits of corporate recruiting […]

Get More Value From Your Event Video

We’ve spoken before about how having a professional video crew can at your event can elevate your brand and capture a moment in time, among other marketing-related benefits. The trend of repurposing event videos has made video event coverage a must. It ensures that your event will last well beyond its final banquet. Whether used later for […]

TIPS TO AVOID COMMON VIDEO INTERVIEW MISTAKES

The hear and soul of a corporate video productions is a video interview. They move the narrative forward, put a face to a company, and capture the spirit of an event. Pulling off the perfect interview relies on preparation as much as it does having an experienced production team. Without a focused effort, common mistakes can […]

CONVERTING LEADS THROUGH VIDEO

Video and marketing have been together since the beginning. This is nothing new, right? So why is it that you’re constantly hearing about video as a MUST HAVE for converting leads and boosting your business’ marketing strategy? We already know that video is a wildly effective bridge to relate with your audiences. Even a ten-second […]

HOW VIDEO HIGHLIGHTS COMPANY CULTURE

Company culture has taken on greater importance with the rise of social media platforms that put businesses on display to the world. In today’s age, promoting your company’s values has become nearly as important as the promotion of your product or service. It just so happens that video has become one of the most effective […]

5 TIPS FOR A MULTI-CAMERA SHOOT

Performing a multi-camera shoot may seem like a good idea to save time and energy. If you use multiple cameras you can get more angles in less time. However, we’ve found out in our video production services that the more elements you add, the more complicated the process. Before going in for multiple cameras at a time, […]

DIGITAL MARKETING TERMS: WHAT YOU MUST KNOW

Digital marketing is full of methods to help you get the most out of your website. Optimizing your website can increase your marketing reach and actively yield benefits while you go about running your business. Think of it like a tree: as the branches grow the roots are also growing underground, planting the tree in […]

Our Airline Miles Are Piling Up!

From synchronized swimmers to the Super Bowl, we travel the country and step up our game to provide our clients with the best possible video content. In last month’s newsletter, we teased working on a specialty footwear project. Well that shoot has wrapped and we’re thrilled to share some images from our shoot with the first footwear and apparel […]

What Is User Generated Content?

When looking at User Generated Content, authenticity is everything for Millenials. The first social media generation has turned a wary eye towards advertisers, instead turning to their peers for recommendations. Out of a group of individuals surveyed, 76% answered that they trust content shared by “average people” over content promoted by brands. So does this […]

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